THE Four19 ADVANTAGE
Combining specialized AI agents for speed and depth with human insight for accuracy and impact
80%AI-Powered Analysis
Automated Data Collection & Processing
Real-time analysis of marketing metrics and performance data
Digital Maturity Assessment
Comprehensive evaluation of digital marketing capabilities
Revenue & EBITDA Forecasting
AI-driven projections based on historical data and market trends
Post-Acquisition Tracking
Continuous monitoring and optimization of growth initiatives
20%Expert Oversight
Our world-class operators provide strategic oversight, validate AI insights, and ensure recommendations align with industry best practices.
Strategic Review
Expert operators analyze and validate AI findings
Quality Assurance
Ensuring accuracy and relevance of insights
Industry Expertise
Tailored recommendations for your sector
Mgmt consultants charge YOU for THEIR legacy model
Your Journey to Digital Excellence
A streamlined process that combines AI-powered analysis with expert guidance for faster, more accurate diligence.
Initial Data Collection
Grant read-only access to ad platforms and share key metrics
AI-Powered Analysis
Thorough review of marketing channels and performance metrics
Diligence Report Delivery
Detailed insights on performance, opportunities, and EBITDA impact
Acquisition Decision
Make informed decisions with comprehensive diligence
Post-Acquisition Growth
Ongoing strategic guidance and performance optimization
Digital Marketing Due Diligence: The Missing Piece in Private Equity Deals
While global private equity due diligence spending is projected to hit $17 billion by 2025, and the digital marketing industry is on track to reach $807 billion by 2028 at a 9.1% CAGR, only a fraction of the due diligence process focuses on the core revenue drivers hidden in digital channels.
Market Gap Analysis
This gap represents a massive opportunity. In a recent survey, 75% of PE leaders acknowledged that due diligence is becoming more complex, yet digital marketing remains a blind spot.
Strategic Insight
At four19, we believe digital marketing due diligence is the linchpin of modern deal success, providing insights into brand equity, growth potential, and operational efficiencies.
This additional layer of scrutiny helps you:
Revenue Validation
Validate revenue forecasts tied to online channels and uncover new growth opportunities driven by targeted marketing
Risk Mitigation
Identify competitive advantages and mitigate risk by exposing weak marketing infrastructure or ineffective campaigns
In an era where digital touchpoints can make or break a business, overlooking this dimension is a luxury no private equity firm can afford. With four19's specialized expertise in both private equity and digital marketing, we deliver a comprehensive evaluation that sets you up for confident decision-making and accelerated returns.